Peace Over Violence held its 16th annual Denim Day on April 29, 2015 – the most successful to date! For the 2nd year in a row, a historic press event and rally was held at the headquarters of GUESS? Inc., the Official Fashion Sponsor of the campaign. This event featured GUESS? CEO and Chief Creative Officer Paul Marciano, Los Angeles Mayor Eric Garcetti, LAPD Chief Charlie Beck, Los Angeles District Attorney Jackie Lacey, LA County Supervisor Mark Ridley-Thomas, sexual assault survivor Dani Williams-Jones and POV’s Executive Director, Patti Giggans. Denim Day spokespeople, singer/songwriter Aloe Blacc and artivist/emcee Maya Jupiter closed out the event with a special musical performance that included the debut of “Never Said Yes”, inspired by the film “The Hunting Ground”, a Denim Day call to action!